Our clients know all about precision. They can manufacture mission-critical components to tolerances of a thousandth of a millimetre, or drill tunnels for rail lines that meet at an exact location deep underground. They value our expertise in telling their stories, solving communications challenges, illustrating their capabilities and attracting the right talent. Like them, our success is no accident, it’s a product of talent, hard work and a commitment to excellence.
We’re super proud to list Bechtel, Rolls-Royce, Balfour Beatty, JCB, Crossrail, Riyadh Metro, Network Rail, Angel Trains, First Group, Siemens, WSP Group and others as our customers.
“The film surpassed our expectations… evoking pride in our business.” Doncasters
“We wanted something that would make people sit up and really take notice. And we’ve got it.” First Group
“The team was committed to meeting our tight deadline, and offered inspired creative input…” Bechtel
We Build Rail
A celebration of Bechtel’s global rail projects, featuring films, facts, user-generated video, animated infographics and case-studies from across the world. The objective was to generate quality candidate leads (rail professionals) and raise awareness of the brand in a competitive recruitment environment.
The results?
In 30 days from launch, the site generated:
624 candidate leads
19,896 unique visits
with each visit averaging a duration of 8 minutes, 50 seconds.
Rail Business Awards PR Campaign of the Year
CIPR Excellence Awards Finalist
The Engineering Machine
#unleashpotential and inspire the next generation of engineers in a ‘how did they do that’ campaign.
The Engineering Machine is part of a STEM awareness campaign for Bechtel. It has been viewed in over 120 countries and shared by the Institution of Civil Engineering, American Society of Civil Engineers, Engineers Australia, Association of Consulting Engineering Companies Canada and Engineers Ireland, the UK Department for Education, STEM organisations including the National STEM Centre, STEMNET, the National Science Foundation US and the Science Museum’s inventor in residence.
“Brilliant video for showing pupils what engineering covers and not a hammer in sight.”
EDT Scotland via Twitter
“I will share it with my schools and at the school careers evening that I support via the IET.”
David Whale via Twitter
Royal Television Society, Best Production Craft Award
Construction Marketing Awards, Best Social Media Campaign
EVCOM, Best Animation
Doncasters… Who Else?
Doncasters is a brand forged during the industrial revolution that is now a leading multi-national company. The Doncasters Group manufactures high-precision alloy components, designed to operate in the most demanding conditions for the aerospace, gas turbine and automotive markets.
Doncasters required a brand capability piece to present the company, its history and future aspirations to an audience of potential investors.
Sumptuous slow-motion photography, clever optical effects, mesmerising sound design and an eye for a beautiful shot makes this brand film truly stand out. Filmed in the UK and US over 2 weeks.
“iceni provided both the creative direction we needed and the project management experience necessary to handle filming at 6 sites in three countries to a very demanding deadline, without compromising on quality. Above all iceni understood our business, understood what we needed, and then absolutely delivered.”
Best Brand Film at New York Film and TV Festivals